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Business Data Analytics Online Curriculum

HCU’s online business data analytics degree is a comprehensive program that combines a strong foundation in business core courses with specialized data analytics coursework.

The online BBA in Business Data Analytics from the Archie W. Dunham College of Business covers data visualization, relational database management, advanced spreadsheet modeling, project management, and predictive analytics. Every course is delivered fully online, with the same faculty, academic standards, and ACBSP-accredited curriculum as the residential program. The program includes:

• A business core covering accounting, economics, finance, management, and marketing
• Specialized coursework in data visualization, database systems, predictive modeling, and project management
• A capstone course with an applied business data analytics project
• General education and worship and community engagement credits that foster ethical reasoning and a well-rounded perspective

Courses

Build fluency in the tools and techniques that drive business intelligence.
Dive deep into subjects that prepare you for careers in data analytics, business intelligence, and strategic decision-making. Core data analytics courses include:

• Data Visualization in Business
• Business Applications of Database Management Systems
• Spreadsheet Modeling II
• Predictive Analytics and Data Mining
• Project Management
• Business Statistics

Certificate in Data Analytics

Stack a credential on top of your degree.
The HCU’s College of Business offers a 15-credit-hour Certificate in Data Analytics that you can earn alongside your online BBA. This certificate covers the full spectrum of analytics, from foundational business statistics through advanced predictive modeling and data mining, and signals specialized expertise to employers recruiting in data-driven fields.

Business Data Analytics Minor

Data analytics skills complement any major.
Pursuing a different online degree? Consider adding a minor in Business Data Analytics to strengthen your résumé with practical training in data analysis, visualization, and business modeling.

Career Benefits

Graduating with an online business data analytics degree opens doors across industries. Graduates of the online BBA in Business Data Analytics from the Archie W. Dunham College of Business are prepared for roles where analytical thinking directly informs business strategy. Organizations in healthcare, energy, finance, technology, logistics, and professional services are actively hiring professionals who can collect, interpret, and present data to guide decision-making.

With this online data analytics bachelor degree, you are positioned for careers as a business analyst, data analyst, business intelligence analyst, operations research analyst, reporting specialist, data visualization specialist, or project analyst. 91ÐÞ³µ³§’s online career services team provides résumé development, interview coaching, networking opportunities, and job placement assistance to online learners, connecting you with employers who value data-literate professionals.

Salary and Outlook

Careers in business data analytics rank among the fastest-growing and highest-paying professions in the United States. The Bureau of Labor Statistics identifies data scientist as the fourth fastest-growing occupation nationally, and related analytics roles show similarly strong trajectories. For specific career details, the Bureau of Labor Statistics reports:

:

• Median annual wage of $112,590
• Projected growth rate of 34% (much faster than average) from 2024–2034.

:

• Median annual wage of $91,290
• Projected growth rate of 21% (much faster than average) from 2024–2034.

: (with graduate education)

• Median annual wage of $140,910
• Projected growth rate of 20% (much faster than average) from 2024–2034.

:

• Median annual wage of $99,410
• Projected growth rate of 9% (much faster than average) from 2024–2034.

:

• Median annual wage of $68,230
• Projected growth rate of 7% (much faster than average) from 2024–2034.

Business Certificates

Customize your training in business data analytics with certificates in other high-demand specializations including entrepreneurship, and project management. Or, pursue a minor or secondary area of focus with spare electives.

Networking and Career Support

Connect with employers from anywhere.
As an online business data analytics student at the Archie W. Dunham College of Business, you gain access to HCU’s alumni network, virtual career fairs, and dedicated online career services staff. The career team provides résumé development, interview preparation, and job placement support tailored to analytics professionals. Houston’s concentration of Fortune 500 companies and major healthcare systems creates strong hiring pipelines for data-literate graduates.

Accreditation

HCU’s Archie W. Dunham College of Business has earned accreditation from the  (ACBSP). The DCOB tracks outcomes such as retention, graduation, internships and job placement, strengthening both the student experience and the long term value of degrees earned by alumni.

Student Support and Services

Online students receive the same dedicated support.
Designated success specialists, faculty advisors, and Career and Calling staff guide your progress throughout the online BBA in Business Data Analytics. At the Archie W. Dunham College of Business, student success extends beyond coursework to include your well-being, faith practice, and career readiness.

Explore the Archie W. Dunham College of Business

Faith-centered business leadership.
HCU’s Center for Christianity in Business offers virtual networking opportunities, guest speaker events, and professional development resources available to online learners. These centers connect you with business leaders who integrate biblical values into their professional practice.